Liberty & Plenty

Liberty & Plenty Distillery, BLU Distilling Company LLC — Durham, NC

North Carolina

About Liberty & Plenty

Liberty & Plenty is a vodka brand registered as originating from North Carolina. The brand maintains a portfolio of flavored vodka offerings classified in the 80 to 89 proof range. According to TTB COLA records, Liberty & Plenty has secured four label approvals, with the most recent registrations occurring in 2022, 2023, and 2024. The brand currently offers three distinct product groups available through retail channels, indicating a diversified approach to its vodka line. As a flavored vodka producer, Liberty & Plenty operates within the broader category of flavored spirits, competing in a segment that has seen considerable consumer interest in recent years. The multiple label approvals and ongoing registrations suggest continued product development and market activity for the brand. The North Carolina origin designation establishes the brand's regional association, though production and distribution details remain specific to official TTB documentation. Liberty & Plenty's presence across multiple product categories reflects strategic positioning within the flavored vodka market segment, with its proof designation placing it in the mid-range category for spirits of this classification.